The Genius of Athletes

Regular price $24.95

Elite endurance athletes—including runners, cyclists, and swimmers—know that success hinges as much on how they use their minds as on how well they’ve trained their bodies. Long before race day, they’ve developed a rich arsenal of cognitive strategies that they incorporate into their long-term training regimens to unlock peak performance, from effective goal-setting and ingenious habit forming techniques to developing resilience and increasing self-belief. And now a growing body of evidence is showing that these strategies can help the rest of us achieve whatever we set our minds to in sport and life. Combining cutting-edge science, illustrative stories from the world’s top endurance athletes—including marathon winner Meb Keflezighi, lifelong elite rower Brianna Stubbs, and Olympic gold medalist sprinter Michael Johnson—and practical instruction, The Genius of Athletes arms us with proven tools for reaching high and meeting our goals—whether it’s running a marathon or any other personal or professional challenge.